"Transformers" ride to hit Singapore in 2011

There will be more than meets the eye when “Transformers”, which is being developed into a theme park ride, debuts at Universal Studios Singapore in 2011. Universal Studios Singapore is set to house 24 rides, 18 of which are original ideas or specifically designed for the theme park.

"Transformers," the electrifying blockbuster celebrated for its multi-generational appeal, inventive storyline, spectacular action sequences and special effects, will now be developed as a new theme park mega-attraction in a partnership between Universal Parks & Resorts, Hasbro and DreamWorks Pictures.

The attraction will fuse 3D-HD media, mega special effects and stunning robotics with a ride system that will transform perceptions of theme park experiences. The rides are scheduled to make their debuts first at Universal Studios Singapore and then at Universal Studios Hollywood, both prior to summer, 2011.

In "Transformers," Earth's humans are caught in the middle of an intergalactic war between the friendly Autobots and the evil Decepticons, which are able to change into a variety of objects, including cars, trucks, planes and other technological creations.

Tan Hee Teck, CEO of Resorts World at Sentosa, said, “It is great that Asia will be the launch pad for the first Transformers attraction. Transformers was introduced to the United States in 1983 but traces its roots to Asia. Optimus Prime, Bumblebee and Megatron are familiar names to Asian audiences, who grew up with the robot toys and love the movie. When Transformers opens in Universal Studios Singapore in 2011, it will be the first of its kind in the world. We may see a surge of Transformers mania.”